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How To Increase E-Commerce Conversions On A Shoestring Budget

When having an online business presence, the constant challenge to convert webpage visits into sales is real. A conversion rate resembles sales per visit and accurately represents how strong your...

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8 Key PPC Marketing Metrics to track in 2021

One of the primary benefits of PPC campaigns is the massive amount of data they provide. This is your key to a better understanding of your campaign, target audience, customer satisfaction, success and...

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7 PPC Trends To Follow In 2022

The Pay-Per-Click (PPC) realm is one that can significantly boost your business results, especially if you stay in touch with the latest PPC trends and improvements. Any business that wishes to build a...

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Seven Facebook Ad Examples to Inspire Your Campaign

There are many Facebook ads to choose from when promoting your brand on the popular social media platform. All come with their advantages and disadvantages; therefore, it is vital to know the type of...

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6 Tips to Get TikTok Advertising to the Next Level

TikTok a few years ago was what the virtual reality metaverse is now; something that businesses were aware of but unsure how, or even if, they should incorporate it into their marketing strategy....

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UX Tricks to Optimize Your Landing Page Conversion Rates

You’ve created what you think is an amazing landing page, but for some reason, the form submissions aren’t coming in? Conversion rates can be a real problem in the world of digital marketing, but...

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How Google Core Web Vitals Can Improve UX Performance

As we know by now, Google loves to keep us on our toes in terms of the requirements for success with its ranking algorithm. One of the latest changes involves Core Web Vitals, a new set of metrics that...

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Six Dangers of Automation in Marketing

The age of automation is here. Whether at the shopping checkout or in the online business world, automation technologies are becoming a standard tool for streamlining workflow and business operations,...

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How to Leverage Visual Search for e-Commerce Growth

Online shopping is booming as people become more comfortable buying online as opposed to in-store. It’s easy, comfortable, and convenient, with the possibility of finding a wider range of products at...

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Identifying an Effective B2B Target Market for Ads

There’s a very popular term in the world of marketing that goes something like, “talking to everyone is talking to no one.” This maxim is particularly true in the overly competitive B2B world, where...

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How To Increase E-Commerce Conversions On A Shoestring Budget

Struggling to improve your conversion rate on limited funds? Read how to increase e-commerce conversions on a shoestring budget to watch your business grow. <p>The post How To Increase E-Commerce...

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8 Key PPC Marketing Metrics to track in 2021

Quality PPC campaigns can be very effective. Learn how to tailor them to your target audience to ensure customer satisfaction with these vital metrics. <p>The post 8 Key PPC Marketing Metrics to...

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7 PPC Trends To Follow In 2022

Pay-per-click campaigns are essential to marketing and advertising strategies and business outcomes. Here we have listed seven PPC trends to follow in 2022. <p>The post 7 PPC Trends To Follow In...

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Seven Facebook Ad Examples to Inspire Your Campaign

Do you want to start a Facebook ad campaign yet are unsure of the best advertisement approach? Here are seven Facebook ad examples to inspire your campaign. <p>The post Seven Facebook Ad Examples...

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6 Tips to Get TikTok Advertising to the Next Level

Where do you start with TikTok advertising and marketing? We've listed six essential tips to ensure your TikTok advertising reaches the next level. Read on! <p>The post 6 Tips to Get TikTok...

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UX Tricks to Optimize Your Landing Page Conversion Rates

Are you looking for ways to improve your website landing pages while offering a better user experience? PPC Hero has a few tips you'll want to know about. <p>The post UX Tricks to Optimize Your...

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How Google Core Web Vitals Can Improve UX Performance

Understand more about Google's latest algorithm change, Core Web Vitals, a new set of metrics that puts a focus on improved UX from the experts at PPC Hero. <p>The post How Google Core Web Vitals...

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Six Dangers of Automation in Marketing

Automation software is a great tool for streamlining your business operations; however, there are some dangers in automating marketing. Read on to learn more. <p>The post Six Dangers of...

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How to Leverage Visual Search for e-Commerce Growth

Visual search is gaining popularity and e-commerce brands need to consider leveraging it to increase profits. We have all the tips so read on to learn more. <p>The post How to Leverage Visual...

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Identifying an Effective B2B Target Market for Ads

The B2B world is competitive, so targeting people who will benefit from your service or product is paramount. Learn to identify your target market today. <p>The post Identifying an Effective B2B...

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